blogs
Defeating the dark side of Social Networking
For all of its blessings, social media Web sites are vexing lots of companies. For the most part, though, companies are too slow to respond to the online flood of information being published about them by consumers. Since it's easier than ever for customers to tell each other when service is bad, responding quickly is critical. Repeat buying is usually driven by positive customer service, not price. Full Article.
Social Media Will Change Your Business
BusinessWeek:Blogs are just one of the tools millions can use today to lift their voices and create their own media. As a business owner, you cannot afford to close your eyes to them, because they're simply the most explosive outbreak in the information world since the Internet itself. Companies have gotten used to shaping their message, but now they're losing control of it.