tools
The overlooked side of Social Media
More than 70% of companies are already using social media; many are planning to increase their spending on social media across the coming years. Unfortunately, few have thought very hard about managing these initiatives, and the result is a hodgepodge of unrelated initiatives, wheels re-invented and resources wasted. The best companies recognize that social media is another set of promising tools and as such are to be understood, mastered and used efficiently. Full article.
'Cookies' cause bitter backlash
“Cookies” are tools that track users' whereabouts on the Web. these tools now face increased regulatory and public scrutiny and a flurry of legal challenges. Since July, at least six suits have been filed in U.S. District Court against websites and companies that create advertising technology, accusing them of installing online-tracking tools that are so surreptitious that they essentially hack into users' machines without their knowledge. All of the suits seek class-action status and accuse companies of violating the federal Computer Fraud and Abuse Act and other laws against deceptive practices. Full article.
Tech Tools and Tricks That Boost Productivity
The official measurements tell us that worker productivity is growing at its fastest pace in years. We're obsessed with finding ways to be more productive during the workday. Productivity experts have several tools and tricks to help turn your productivity drains into gains that include choosing what not to do, cut down on time spent on e-mail, booking meetings, etc. Full Article.
Social Media Will Change Your Business
BusinessWeek:Blogs are just one of the tools millions can use today to lift their voices and create their own media. As a business owner, you cannot afford to close your eyes to them, because they're simply the most explosive outbreak in the information world since the Internet itself. Companies have gotten used to shaping their message, but now they're losing control of it.
The 5 Social Media Tools Small Businesses Need Right Now
There are five Social Media tools that will get you pointed in the right direction and will help build your business’ basic social infrastructure online. Think of them like the frame of a new house: they provide the initial shape and security so that you can easily build on top of them. Full Article.
Use Technology to Organize Your Life without Paper
Interesting article from “Dumb Little Man Tips for Life” website on ways to organize your life using technology. Worth reading. Full Article.
Social Media: Listening Is Not Enough
To gain real value from social media use, companies need to use social media measurement tools to find out exactly what people are saying & what impact this word-of-mouth traffic is having on bottom-line sales. Full Article.